Crate Branding

Led a comprehensive brand refresh for Crate.co, modernizing the visual identity to align with the company’s evolving mission and product offering. The work included refining the logo, updating the color palette and typography, and creating a cohesive design system across web and mobile. The goal was to enhance clarity, consistency, and brand recognition while maintaining the essence of the original identity.Led a comprehensive brand refresh for Crate.co, modernizing the visual identity to align with the company’s evolving mission and product offering. The work included refining the logo, updating the color palette and typography, and creating a cohesive design system across web and mobile. The goal was to enhance clarity, consistency, and brand recognition while maintaining the essence of the original identity.